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Australia’s electric vehicle market has achieved a significant milestone with EVs accounting for 10% of total new vehicle sales. This figure represents a dramatic increase from less than 2% just three years ago. The achievement signals growing consumer acceptance of electric mobility solutions. Infrastructure development and government incentives have contributed to this remarkable growth trajectory. … Read more
The automotive world rarely witnesses the resurrection of discontinued nameplates, making Ford’s decision to revive the Territory badge particularly significant. After years of absence from Australian showrooms, the Territory returns as a modern SUV designed to compete directly with established players like the Toyota Prado. This comeback story represents more than just another vehicle launch. … Read more
The automotive industry witnessed a surprising development during 2022 that challenged traditional market hierarchies. Established brand loyalties faced unprecedented disruption from an unexpected competitor. MG Motor‘s remarkable ascent represents one of the most significant market share shifts in recent automotive history. The brand’s strategic approach has fundamentally altered competitive dynamics across multiple market segments. Historical … Read more
The Australian automotive landscape has witnessed another significant shift as two popular SUV models face production cessation. Ford Everest and Isuzu’s MU-X rear-wheel-drive variants have reached the end of their manufacturing journey. This development marks a pivotal moment in Australia’s SUV market dynamics. Both vehicles have served Australian families for years, offering robust performance and … Read more
The Australian automotive landscape has witnessed a remarkable achievement as the Toyota RAV4 secures its position as the country’s second-best-selling vehicle. This milestone reflects the dramatic shift in consumer preferences toward SUVs and Toyota’s successful execution of market demands. The RAV4‘s sales success demonstrates how well-positioned products can capitalize on changing market dynamics. Australian buyers … Read more